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Promotional Products Industry Goes 'above And Beyond' Lead Ink Regulations

The promotional products industry topped $18is not banned by the Consumer Product Safety
billion in sales in 2006. As one of theCommission, suppliers in our industry have
larger promotional products distributors inbeen experimenting with inks, such as
the country, Absorbent, Ink. takes thesoy-based and zinc-based, to replace those
welfare of our customers very seriously. Wewith trace amounts of lead. The challenges
strive to work with environmentally consciousthese inks present are a lack of gloss, less
suppliers who manufacture and produce theresistance to scratches, and less dishwasher
safest products in the industry, and havedurability. Imprinting with these inks
been very pleased to see our industry takesometimes leaves customers unhappy with the
our  environmental  concerns  seriously.end result, but are potentially safer for
society.
A recent article titled Recalls have Parents
on Alert, by Kevin Rader of said MattelOne state that has gone above and beyond to
recalled a toy jeep that contained leadprotect people from potential harm is
paint. The jeep was a promotional productCalifornia. The CPSC has standards and
marketed from the movie cars. Lead paint hasguidelines with products containing lead
been banned in this country since 1978 but itpaint and heavy metals. California, however,
is  still  produced  in  China,  wrote Rader.has  set  its  own  guidelines.
The promotional products industry topped $18Californias guidelines are outlined in The
billion in sales in 2006. As one of theSafe Drinking Water and Toxic Act of 1986,
larger promotional products distributors inalso known as Proposition 65. Proposition 65
the country, Absorbent, Ink. takes theis more stringent than the CPSC regulations
welfare of our customers very seriously. Werequire. It requires companies to put warning
strive to work with environmentally consciouslabels on products with paint or ink
suppliers who manufacture and produce thecontaining miniscule amounts of lead. There
safest products in the industry, and havestill remains debate on whether Prop 65 is
been very pleased to see our industry takenecessary or not, but we are happy to comply
our  environmental  concerns  seriously.with  these  regulations
A recent article titled Recalls have ParentsState governments are not the only ones
on Alert, by Kevin Rader of said Matteltightening production guidelines; some
recalled a toy jeep that contained leadcompanies are as well. Sabina, a drinkware
paint. The jeep was a promotional productsupplier, is one of many printers that have
marketed from the movie cars. Lead paint hashonored Proposition 65 by marking items with
been banned in this country since 1978 but itlow lead content imprints with warning
is  still  produced  in  China,  wrote Rader.labels. Sabina also offers zinc-based and
organic-based  inks  as  an  alternative.
A press release from Mattel on Aug. 15, 2007,
stated the company voluntarily recalled theClaudette Bretzloff, an employee at Sabina,
toy because the paint on the die-cast vehiclesaid the company uses ink that complies with
had impermissible levels of lead. This recallCPSC standards. Sabina offers warning labels
caused Mattel to change the way it regulatesfor any shipment, but for all states other
and  checks  for  lead  in  paint.than California, the warning label is
optional.
Promotional products are supposed to leave a
good impression in clients minds, not leaveKeeping people safe is an important priority
them worrying if they purchased an item thatand we are relieved to see that companies in
could  be  potentially  dangerous.our industry go above and beyond in meeting
federal regulations.
Although ink containing a low level of lead



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