| BioSignia, Inc. | | | | age and ethnicity. This testing also reveals |
| | | | what fraction of a chronic disease risk is |
| FOR IMMEDIATE RELEASE | | | | modifiable and lets customers know what |
| | | | factors (e.g. lack of exercise, smoking) are |
| September 25, 2007 | | | | contributing to the risks of developing |
| | | | specific chronic conditions. Findings are |
| PRESS RELEASE | | | | communicated in easy-to-interpret, visually |
| | | | compelling reports that also help individuals |
| Contact: Alison Kramer, 919-459-8157, | | | | track their progress. |
| BioSignia Announces Joint Marketing Agreement | | | | |
| with Hooper Holmes | | | | "BioSignia's Know Your Number program is a |
| | | | uniquely valuable tool for assessing and |
| RTP, N.C. - BioSignia, maker of next | | | | comparing the health of individuals and |
| generation preventive health solutions, today | | | | presenting information in a clear and easily |
| announced a joint marketing agreement with | | | | understood way," said Chris Behling, |
| the Health & Wellness Division of Hooper | | | | President of Hooper Holmes' Health & Wellness |
| Holmes, Inc (AMEX:HH). Per the agreement, | | | | Division. "This is an excellent complement to |
| Hooper Holmes will actively promote | | | | our unique ability to collect and analyze |
| BioSignia's Know Your NumberÂ(R) program | | | | health data anywhere in the country and a |
| as part of its complete wellness solution. | | | | further link in our complete supply chain |
| In addition, BioSignia will market Hooper | | | | solution for wellness, disease management, |
| Holmes' Health & Wellness as a preferred | | | | and managed care companies. We think Know |
| partner for on-site biometric screenings | | | | Your Number will deliver real value to our |
| services. | | | | customers." |
| | | | |
| "We are excited about this partnership | | | | Hooper Holmes is the only company that meets |
| because of the mutual business opportunities | | | | all the screening needs of wellness, disease |
| it creates," said Tim Smith, president and | | | | management and managed care companies. They |
| CEO of BioSignia. "Our Know Your Number | | | | schedules screenings, manufacture supplies, |
| program is a best-in-class, internet based, | | | | ship equipment, screen groups and |
| patented tool for performing disease-specific | | | | individuals, conduct all laboratory testing |
| risk assessment and it's the perfect | | | | and manage the process from end-to-end. |
| compliment to the toolset of any company in | | | | |
| the wellness, population health and disease | | | | "Through our partnership with Hooper Holmes, |
| management space." | | | | we will be able to offer this powerful |
| | | | information to more people, institutions and |
| Know Your Number was developed to predict the | | | | companies in our continued efforts to make a |
| likelihood of the onset of preventable | | | | positive impact on health outcomes and |
| diseases and also to inform individuals of | | | | costs," said Smith. |
| how they compare to others who are the same | | | | |