| seen the claims about massive amounts of money | | | | create pages of information? The more content |
| being made on the Internet. Are they true? YES! | | | | available or that can be produced, the better. |
| How can you get your share of this Internet wealth? | | | | - What are the best ways to identify a niche? There |
| The odds are against you. Over 90% of people who | | | | are probably as many ways to identify a niche as |
| venture into the Internet to make money fail. | | | | there are people looking for a niche. Here are some |
| Well, you need a plan or some sort of process that | | | | tried and true methods to locate a niche that should |
| is proven and will work. If you work this plan and | | | | allow you to identify some great niche ideas. |
| stay true to the process, your chances of success | | | | - Your own knowledge and/or personal interests. A |
| online will be much greater. | | | | hobby or passion for which you already have |
| This process works, but there is no guarantee that | | | | expertise. Remember, you are an expert if you say |
| what you do will work. Success is very elusive. If you | | | | that you are and back it up with pertinent |
| are persistent and willing to learn as you go, you | | | | information. |
| should do quite well. | | | | - Desk Research. Articles, Browsing, and Newsgroups. |
| The Process is broken down into 7 steps. They are | | | | You can find all kinds of ideas looking through |
| listed below, in the particular order that will work. | | | | publications from many sources. Keep an eye out for |
| 1. Niche Selection | | | | the advertisements. If you see certain ones over and |
| 2. Site Selection | | | | over, they are making money and would be worth |
| 3. Prioritizing the List | | | | taking a further look. |
| 4. Product Selection | | | | - Paid-for Research. If you have more money than |
| 5. Presenting and Proposal | | | | time, hire a consultant to find a niche that meets |
| 6. Logistics | | | | your specifications. You should be able to find |
| 7. Review | | | | excellent information with the right consultant. Be up |
| The 7-step process is an iteractive process. After | | | | front with them from the start as to your |
| reviewing, you may find that you have to go back to | | | | expectations, and they should come up with great |
| step 1 and modify to come up with a winner. Let's | | | | ideas. |
| go through step 1 in more detail. | | | | - Keyword/Niche Search Tools. The tried and true |
| Step 1. Niche Selection | | | | method is using keyword tools to find niches that |
| - You will want to find a niche that is tightly focused | | | | should be profitable. Keep in mind that when you do |
| within a wider niche essentially, a niche within a niche. | | | | a search on the search engines, such as Google, you |
| The more narrow your focus, the easier it will be to | | | | are seeing the supply for that niche. |
| rise to the top of that niche. Once you have | | | | Tools such as Overture's Keyword Selector Tool will |
| conquered the tightly focused niche, you can expand | | | | provide you with the demand side. You want to find |
| to the wider niche, and on up the chain. You can get | | | | keyword phrases for your niche that have low |
| ideas from online resources such as any of the big | | | | supply and high demand. As an example, a search on |
| search engines, Google, Yahoo, MSN, etc. A narrow | | | | Google for "auto part" shows about 1,350,000 sites |
| niche will usually have 2 to 4 keyword phrases | | | | that are listed for "auto part". Overture's Keyword |
| associated with it. An example would be a wide niche | | | | Selector Tool shows that "auto part" was searched |
| of "car parts". Narrower niches would include "used | | | | on about 1,001,985 times in the last month. This |
| auto part", "race car part", "chevy car part", etc. You | | | | might be a good wide niche to start from because of |
| can see that this would produce quite a list of 2 to 4 | | | | the ratio of supply to demand. You want low supply |
| keyword phrases that would narrow the wider "car | | | | and high demand. |
| parts" niche. | | | | You also want to see how hard it might be to |
| - Another thing to keep in mind when selecting a | | | | duplicate the higher-ranking sites popularity. To assess |
| narrow niche is the content that will be available for | | | | this, check the sites PR rank, Alexa ranking and |
| the product niche. Will you be able to find enough | | | | number of back links to the site. |
| content related to the narrow product niche to | | | | |