| Roary the Racing Car is a proud new addition to the | | | | Roary the Racing Car is the runaway hit that it is |
| venerable tradition of children's television shows | | | | today. Still though there was always the chance that |
| designed to teach young children a valuable lesson in | | | | this show might never have made it; children's |
| each installment; and like other successful members | | | | television is no different from any other form of |
| of this selective genera Roary the Racing Car makes | | | | television, and there is always the chance that a |
| use of a celebrity voice, Peter Kay, to bring one of | | | | fickle audience will turn on a dime finding new and |
| the main characters to life; both on screen and in | | | | more entertaining content to watch. The nail in the |
| children's hearts. Peter Kay is also responsible for | | | | coffin of success for Roary the Racing Car however |
| singing the Roary the Racing Car theme song played | | | | was its master captain Ken Chapman. Chapman is |
| at the top of each show. Though not well known in | | | | responsible for the success of not only Thomas the |
| the US Peter Kay is a hugely successful comedian in | | | | Tank Engine, but also Bob the Builder. Clearly he has |
| the UK with a career spanning more than a few | | | | the formula worked out well enough that Roary the |
| years. In the same tradition as Ringo Starr lending his | | | | Racing Car can reap the benefits. |
| voice to the Thomas the Tank Engine series Peter | | | | Although Roary the Racing Car seemed like a sure |
| Kay gives Roary the Racing Car a sense of longevity | | | | fire hit to all involved there were problems along the |
| and high minded class that takes the series from | | | | way, television shows are expensive to produce, and |
| ordinary Saturday morning fodder to a place much | | | | the special blend of stop action filming and CGI work |
| more fitting. | | | | was even more expensive than normal, the cost of |
| Roary the Racing Car also makes use of the timeless | | | | creating one episode approached $1 million dollars. |
| effect of stop motion photography. Over the years | | | | Clearly this was a problem because few networks |
| stop motion photography as a science and technique | | | | could afford to pay millions per episode for a |
| has advanced to the point where it can rival some of | | | | children's TV show, even one that had all the marks |
| the best CGI work in terms of clarity and | | | | of success. |
| smoothness; and Roary the Racing Car is pretty | | | | Fortunately for Roary the Racing Car and its soon to |
| much at the top of the game. It is easy to see the | | | | be devoted fans Chapman had an idea and more |
| enormous work put in to each and every episode; | | | | than a little perseverance. By marketing the show |
| the fluid camera work, the detailed models, and the | | | | both in the UK and in the US he could generate |
| high quality voice work all mesh in to something far | | | | revenues from two networks instead of just one. |
| greater than the sum of its parts. Because stop | | | | Additionally (though this is now common) the product |
| motion photography is seen as a timeless technique it | | | | sales from Roary the Racing Car toys and |
| is cleat that Roary the Racing Car will be with us for | | | | accessories would help to offset the cost of |
| quite some time to come. No one can say weather it | | | | television production. When you consider the size of |
| will have the longevity of Thomas the Tank Engine, | | | | the market for children's branded toys and |
| but drawing parallels between the two is definitely | | | | accessories it is hard to believe that this idea met |
| easy. | | | | with some resistance. Before Roary the Racing Car |
| The moral stories of Roary the Racing Car also lend | | | | hit the airwaves Bob the Builder was one of the |
| to its timelessness factor. Like a goof fable or fairy | | | | highest selling toys at Christmas time ever. |
| tale the plot lines of each Roary the Racing Car | | | | Roary the Racing Car has driven his way in to the |
| episode revolve around an issue of honor or morality | | | | hearts and minds of a generation spanning the globe, |
| lending credence to the "do the right thing" mantra in | | | | we can all be pleased that children are turning to this |
| a way that a parents speech to a young child never | | | | bright red car and receiving messages about equality, |
| could. An additional benefit to this do the right thing | | | | respect, and love. With people like Ken Chapman at |
| message, beyond making the content timeless, is | | | | the reigns we can be sure that at least a small |
| that it makes parents feel better about letting their | | | | segment of children's television is out there doing |
| children watch television. | | | | some good. |
| With all of these stars aligning it is little wonder that | | | | |